PHONE FUMBLE EXACTS A HEAVY TOLL

Posted on November 14, 2001 by smsgov

Christopher Toman is entangled in a numbers game with AT&T that he’d just as soon forget. About five years ago, Toman got the dream toll-free number for his Livermore ski repair shop: 800-FIX SKIS. The number was deemed nifty enough that it earned an award from Pacific Bell. He had the toll-free line for about five years, and Toman believes the number helped to steer business to his company, Hollywood Body Craft, which fixes jet skis. But through no fault of his own…

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