Your Number vs. 1 (800) Number: Round One

The popularity of 1-800 numbers is surpassing that of local phone numbers at rates exceeding industry expectations.

Toll free service has increased at such a fast pace that the supply of available 1-800 numbers is at an all-time low. According to the Federal Communications Commission 1-800, 888, 877 and 866 numbers are increasingly popular for businesses and for personal use. With no plans for the addition of new numbers, the existing supply is quickly depleting.

Experts say that consumers recognize that many of the advantages of 1-800 numbers outweigh standard local phone service. Toll free service is becoming increasingly common with parents wishing to keep in close contact with children and teens. Businesses with a 1-800 number see increases in sales, word of mouth referrals and a decrease in product returns. Standard local phone service does not provide any of these advantages.

The value of a 1-800 number has become a necessity for any business. Toll free numbers allow callers to reach businesses, organizations and even friends and relatives without being charged for the call. A toll free number lends credibility to any business, enhances customer service, and increases customer confidence. There are no additional installations needed for a 1-800 number and the calls can be routed to any cell phone, landline, or fax. Studies show that sales can double and word of mouth referrals can increase by as much as 200% making toll free service indispensible for business.

Toll free service has been available for 40 years, but has skyrocketed in popularity in the past decade. 1-800 numbers were introduced in 1967. By the 1980s, half of all long distance calls were through 800 numbers. A decade later, the FCC added two new pre-fixes, 888 and 877, to address the shortage of available 800 numbers. Then with the supply continuing to drop while demand increased, 866 numbers were added in the year 2000.

Industry insiders are recommending that anyone wishing to obtain a toll free number secure one immediately. With a limited number of toll free possibilities, the finite supply is nearly expended. It is important that subscribers deal with reliable service providers. Companies like AT&T and Verizon quickly secure a number for any subscriber, offer low rates, and reliable fiber optic connections.