Posted on July 15, 2009 by smsgov
Many news reports on how to succeed in the business world during a recession are providing advice that we here in the telecommunications industry have long known—that the value of a 1-800 number cannot be underestimated. A toll free number lends credibility to any business, enhances customer service, and increases customer confidence. Studies show that sales can double and word of mouth referrals can increase by as much as 200% making toll free service indispensible for all types of business.
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Posted on July 1, 2009 by smsgov
Saw a business segment on CNN about using strategic marketing–an example the expert used was a 1-800 number- to lure more customers during the economic downturn. On a local level, small businesses can thrive by word of mouth. But once an entrepreneur wants to expand, they need marketing strategies that will reach every potential customer. The expert advised that by offering a toll free number, newer businesses have a better chance to grow into ventures that succeed.
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Posted on June 28, 2009 by smsgov
Economic stress in late 2008 and the first half of 2009 has led to the closings of thousands of retail stores. Nonetheless, many of these companies have stayed profitable through phone and web sales. The majority of sales from catalogue and websites are still made through toll free phone calls. And these days, large chain stores like WalMart and Target offer shoppers the convenience of buying over the phone (800-966-6546 WalMart; 800-440-0680, Target). Toll free has helped many retail companies, large and small, stay afloat during this recession.
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Posted on June 27, 2009 by smsgov
When advising our toll free customers, it is important that we steer them toward selecting a number that suits their company image and one that can be easily recalled by their consumers and clients. We also must take the time to remind them to always include their 800 numbers on your business cards, brochures, website, and to advertise the number liberally. Our advice as telecommunications experts is invaluable to business owners using toll free as a marketing strategy.
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Posted on June 5, 2009 by smsgov
With the economy not expected to rally anytime soon, economists are advising business owners to shift their marketing tactics to direct response—including using toll free phone numbers to attract consumers and sustain relationships with existing customers. Toll free is a proven marketing strategy that marketing experts say is a necessity in these days of staunch competition for every consumer dollar.
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