How Does the FCC Effect Toll Free Service?

FCC’s rules designate the criteria for determining the status of each toll-free number, and prohibit “warehousing” and “hoarding” of toll-free numbers. However, the FCC does not oversee the assignment of toll-free numbers and does not have direct access to the toll-free number database maintained by the 800 Services Management System (SMS/800).

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How Does the SMS800 Effect Toll Free Numbers?

The SMS/800 Data Center houses the main database of available toll free 800, 888, 877 and 866 phone numbers for the United States and Canada. The SMS/800 maintains and updates the database and keeps records of the owners of each number and the service providers. Available numbers on the database are assigned to subscribers on a first-come, first-served, basis.

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CALEA in Detail

Communications Assistance for Law Enforcement Act (CALEA)

Assistance capability requirements for wireline, cellular, and PCS telecommunications carriers

1. (a) Definitions.
1. Call identifying information. Call identifying information means dialing or signaling information that identifies the origin, direction, destination, or termination of each communication generated or received by a subscriber by means of any equipment, facility, or service of a telecommunications carrier. Call identifying information is “reasonably available” to a carrier if it is present at an intercept access point and can be made available without the carrier being unduly burdened with network modifications.
2. Collection function. The location where lawfully authorized intercepted communications and call-identifying information is collected by a law enforcement agency (LEA).
3. Content of subject-initiated conference calls. Capability that permits a LEA to monitor the content of conversations by all parties connected via a conference call when the facilities under surveillance maintain a circuit connection to the call.
4. Destination. A party or place to which a call is being made (e.g., the called party).
5. Dialed digit extraction. Capability that permits a LEA to receive on the call data channel a digits dialed by a subject after a call is connected to another carrier’s service for processing and routing.
6. Direction. A party or place to which a call is re-directed or the party or place from which it came, either incoming or outgoing (e.g., a redirected-to party or redirected-from party).
7. IAP. Intercept access point is a point within a carrier’s system where some of the communications or call-identifying information of an intercept subject’s equipment, facilities, and services are accessed.
8. In-band and out-of-band signaling. Capability that permits a LEA to be informed when a network message that provides call identifying information (e.g., ringing, busy, call waiting signal, message light) is generated or sent by the IAP switch to a subject using the facilities under surveillance. Excludes signals generated by customer premises equipment when no network signal is generated.
9. J-STD-025. The standard, including the latest version, developed by the Telecommunications Industry Association (TIA) and the Alliance for Telecommunications Industry Solutions (ATIS) for wireline, cellular, and broadband PCS carriers. This standard defines services and features to support lawfully authorized electronic surveillance, and specifies interfaces necessary to deliver intercepted communications and call-identifying information to a LEA. Subsequently, TIA and ATIS published J-STD-025-A and J-STD-025-B.
10. Origin. A party initiating a call (e.g., a calling party), or a place from which a call is initiated.
11. Party hold, join, drop on conference calls. Capability that permits a LEA to identify the parties to a conference call conversation at all times.
12. Subject-initiated dialing and signaling information. Capability that permits a LEA to be informed when a subject using the facilities under surveillance uses services that provide call identifying information, such as call forwarding, call waiting, call hold, and three-way calling. Excludes signals generated by customer premises equipment when no network signal is generated.
13. Termination. A party or place at the end of a communication path (e.g. the called or call-receiving party, or the switch of a party that has placed another party on hold).
14. Timing information. Capability that permits a LEA to associate call-identifying information with the content of a call. A call-identifying message must be sent from the carrier’s IAP to the LEA’s Collection Function within eight seconds of receipt of that message by the IAP at least 95% of the time, and with the call event time-stamped to an accuracy of at least 200 milliseconds.

1. In addition to the requirements in section 1.20006, wireline, cellular, and PCS telecommunications carriers shall provide to a LEA the assistance capability requirements regarding wire and electronic communications and call identifying information covered by J-STD-025 (current version), and, subject to the definitions in this section, may satisfy these requirements by complying with J-STD-025 (current version), or by another means of their own choosing. These carriers also shall provide to a LEA the following capabilities:
1. Content of subject-initiated conference calls;
2. Party hold, join, drop on conference calls;
3. Subject-initiated dialing and signaling information;
4. In-band and out-of-band signaling;
5. Timing information;
6. Dialed digit extraction, with a toggle feature that can activate/deactivate this capability

Limited Numerical Possibilities Get Worse

Telecommunications insiders continue to recommend that anyone wishing to obtain a toll free number research them immediately. With a limited number of numerical possibilities, the finite supply of toll free numbers is nearly expended.There are no immediate plans to add another toll free pre-fix. These recommendations to obtain a toll free number immediately are widespread. Numbers do not have to be advertised until the owner needs it: so the cost is minimal until the subscriber is ready to actively use the number.

Telecom Insiders Speak Out

It is important to get the word out about the scarcity of quality toll free numbers. Telecommunications pros are actively spreading the word about the scarcity so that business owners are educated and prepared for the shortfall at a time when they may need toll free service the most. The dearth of available 1-800 numbers comes at a time when economists are advising business owners to shift their marketing tactics to direct response—including using toll free to attract consumers.

Informing the Uninformed

When advising our toll free customers, it is important that we steer them toward selecting a number that suits their company image and one that can be easily recalled by their consumers and clients. We also must take the time to remind them to always include their 800 numbers on your business cards, brochures, website, and to advertise the number liberally. Our advice as telecommunications experts is invaluable to business owners using toll free as a marketing strategy.

Concern Over Diminishing Supplies of Numbers Continue to Increase

Is concern growing about the diminishing stock of 800 numbers? It appears to be. Higher demand for toll free service, especially in this economy, is depleting stocks of good numbers. Studies show that telephone orders can increase up to 60 percent and word of mouth referrals can rise by 200 percent if a toll free number is advertised. These types of statistics bring in thousands of new toll free subscribers every day. And these subscribers want access to a good supply of available numbers.

Consumers Expect 800 Support

American consumers expect a toll free call. Those of us in the telecommunications industry know that if company does not offer 1-800 numbers to assist customers with tech support or payment assistance, it may not succeed.
Toll free phone service has become such a staple of retail and service companies that they are now expected by most customers. Without toll free, many companies are at risk.

Toll Free TTY Access

Sprint and Southwest Airlines now offer toll-free TTY (teletypewriter) and video relay access, giving deaf and hard-of-hearing customers direct access to Southwest Airlines customer service. With this toll free service, deaf, hard-of-hearing, and speech disabled customers needing to call Southwest Airlines can dial a dedicated toll-free TTY telephone number: 800-533-1305. That number is answered by a Sprint relay agent. The Sprint relay agent relays information between the Customer Service representative and the relay user in English or Spanish.

Release 855 Numbers

We hear a lot about the possible release of new toll free area codes (specifically the 855 numbers) but separating fact from fiction is the tricky part.
What we do know is that the Federal Communications Commission has a stockpile of new 855 numbers reserved to address the shortage but these numbers are not expected to be released anytime soon. We also know that available 800, 888, 877, and 866 numbers are at an all-time low, hurting business and creating a black market. Might be time for the 855 numbers, don’t you think?